In a nutshell: Fever Tree's Premium Tonic Water flavoured with Mediterranean flowers, fruits and herbs.
The lowdown: By blending the essential oils from the flowers, fruits and herbs gathered from around the Mediterranean shores with the highest quality quinine from the fever trees of the eastern Congo, Fever Tree have created a unique, delicate, floral tonic. Created to accompany the finest vodkas or to enjoy as a sophisticated soft drink.
Following a 'tonic tasting' on the US market, Charles Rolls - who built his reputation running Plymouth Gin - joined forces with Tim Warrillow, who had a background in luxury food marketing, to analyse the composition of mixers. They discovered that the majority were preserved with sodium benzoate or similar substances, while cheap orange aromatics such as decanal and artificial sweeteners (such as saccharin) were widespread.
And so started a 15 month journey. Days in the British Library researching quinine sources from as far back as 1620, trips to find the purest strains of this key ingredient and 5 iterations of the recipe were tasted before Charles and Tim were happy with the result and the first bottle of Fever-Tree Indian Tonic Water was produced in 2005.